Maryland is a state full of businesses, large and small, competing for space and the attention of their customers. From large metropolitan areas like Baltimore or Annapolis to small towns dotted throughout Southern Maryland, the successful businesses have one factor in common; they all know how to create a lasting impression in their target audiences’ minds. They accomplish this feat by employing custom signs that reflect and amplify their branding goals and convert casual interest into sales.
Custom signs come in all shapes and sizes. Whatever design they have or their intention, custom signs should reflect the unique branding of your business or organization. Some custom signage is used for customer-facing purposes, intended to attract potential foot or vehicle traffic or inform prospects about a sale or special offer. Other forms of custom signage are used for internal purposes, such as making clear a company mission statement, corporate values, or any other important information to inspire and inform employees. No matter what kind of custom sign you want to make or its intended purpose, what matters is that it achieves your messaging goals within your timeframe and your budget.
Sometimes the best ways to make your brand stand out are with tried and true materials, other times you want something unique. When it comes to making custom signs, the possibilities are endless. But here are some of the most common types of custom signs that the graphics team at Heritage Printing, Signs & Displays typically creates.
Our experience with James and the team at Heritage Printing, Signs & Displays has always been top notch. We can always guarantee first-rate service all around. Thank you for being attentive to our projects Heritage Printing, Signs & Displays, even when we must make adjustments!
Window graphics include a variety of adhesive vinyl materials such as decals, stickers, or clings. Window graphics can highlight your company’s images, slogans, fonts, and messages on your interior and exterior windows. Window graphics can make an impression on foot traffic or vehicle traffic, inform shoppers about a new sale or offer, or remind employees about company values or a mission statement. Window graphics are versatile and usable temporarily or permanently, depending on your goal for the signage.
Every entryway of a business or organization is an ideal opportunity to display your logo or branding. True to the name, lobby signs are intended to highlight your brand in your building’s lobby. Lobby signs are typically made of acrylic but can also be made from other materials such as wood or standoff brushed aluminum. Lobby signs can be designed to match your company’s brand, with features such as dimensional lettering or frosted acrylic. Lobby signs can be further customized with add-ons such as LED lighting to make your logos or imagery stand out.
If your company has a fleet of cars or trucks, it’s time to take your brand on the road! Fleet graphics are a type of custom sign that make your brand and company information mobile. Anywhere your company vehicles go, your company name and information go along with them. Fleet graphics are often less expensive than a full body vehicle wrap and are able to endure the elements just as effectively. Don’t miss out on the opportunity to make sure that potential customers all over Southern Maryland, Baltimore, and Annapolis know about your business or organization!
Sometimes two dimensions aren’t enough for your wall graphics to communicate your message most effectively. Lenticular wall graphics are three-dimensional pieces of signage that allow for two images or sets of text to exist on the same sign simultaneously. The intention of lenticular wall graphics is to communicate two different ideas and encourage potential customers on foot to fully absorb your messaging. Half the battle of advertising is grabbing customers’ attention, but nothing makes your company stand out like three-dimensional signage!
Dimensional lettering is another effective piece of three-dimensional signage that makes your font leap off the wall and stand out. Dimensional lettering signs are often made of PVC and are cut with laser cutters to make sure that each edge is smooth and uniform. Dimensional lettering adds a degree of professionalism to your business’ lobby, entryway, or office spaces.
Arguably the most important type of custom sign is the first one that your customers see. Storefront signs encompass a wide range of signs, window wraps, and custom displays, but with the goal of attracting customers in your main entryway. Storefront signs need to not only be eye-catching, but withstand a variety of temperature fluctuations, sun exposure, and other unpredictable elements. But most important of all, storefront signs allow for your business to make a lasting impression on potential customers and tell them about your company’s products or services in a way that will transform their casual interest into recurring business.
Heritage Printing, Signs & Displays has been serving the Southern Maryland, Baltimore, and Annapolis areas since 1977. With decades of experience and excellence under our belt, our team is the leading custom sign fabrication and installation company in the region. We have acquired a reputation for customer satisfaction and high-quality work with every job we do.
When you reach out to one of our project managers with the goal of fabricating and installing your custom sign, we begin the process by assessing your goals, budget, timeline, installation site, and any other factors that we’ll need to take into account. We then conduct an onsite survey to make sure there are no last minute changes that need to be made before we set an installation date. Then on the date of the installation, our team installs your custom signage quickly, efficiently, and with your space transformed for the better!
No matter your custom signage needs, the project managers, graphic artists, and installers at Heritage Printing, Signs & Displays are here to help transform your corporate space, energize your brand, and create custom signage that you will love. Call our team today at (301) 843-1997 to learn how you can start transforming your business. Or Get a Quote using our convenient online form to get started. Our team can’t wait to work with you!