There may be more than 5 facts that you should know about sign printers, but to be brief, 5 will suffice.
Customer service is vital when committing to a purchase, feeling comfortable and secure during the purchase process. Today’s technology takes human interaction out of many printing projects and often consumers feel unappreciated and void of satisfaction in their purchase.
FACT #1Heritage Custom Signs & Displays has 120+ Google reviews, with a 5.0 average at our two locations.
Graphic design is a skill, manipulating and creating digital art through software is difficult and it takes a true experienced professional to produce exceptional results. It’s common place for most signage orders need help with their digital art.
FACT #2Heritage Custom Signs & Displays has 7 creative professionals working full-time in the Art Department.
Most signs are disappointing because the result fails to meet the expectations of the customer. Proofing the art, prior to print, is critical to a successful sign project.
FACT #3Heritage Custom Signs & Displays has a proofing process that encapsulates more than just the client, several artists review it to avoid mistakes.
On-time delivery is a necessity in the sign printing industry, many times the sign your order is time sensitive and must arrive on schedule for an event. Delays add stress and anxiety to a high intensity event, most delays can be avoided with a dynamic process of design, proofing, production and delivery.
FACT #4Heritage Custom Signs & Displays specializes in “Hair on Fire” orders to fulfil last minute, overnight projects and deliver them on schedule.
Signage must be installed, small retractable banners, fabric banner stands, Hop-up displays are easy to erect with one or two people, but large custom displays and interior wall art should be professionally installed to guarantee satisfaction.
FACT #5Heritage Custom Signs & Displays has a full-time staff of experienced professional installers.
1) Window graphics are made from adhesive vinyl. Custom printing your image, or any we can help you design, is not a problem. Our full-color printing systems can print white ink for fashionable interior privacy frosting. The important factor is the vinyl, large vinyl art pieces applied to glass (interior or exterior) are a one-time application, they can’t be reapplied after removal. Small works of vinyl art can be reused, AKA: window clings, because they are small and are printed on “low-tack” adhesive vinyl. Large vinyl graphics will stretch and possible tear on removal, rendering them useless.
2) The terminology used to describe the placement of the vinyl to the glass is first surface and second surface. First surface is most common, the art is printed to the face of the vinyl (adhesive on the back) and is applied directly to the exterior side of the glass. Second surface is reverse printing on the adhesive side, with the application of the vinyl being on the inside of the glass. Why does this matter? Second surface is more protected from the sun, the elements and traffic and typically has a longer life. Interior glass (like cubicles and conference rooms) first surface is used primarily due to both sides of the glass being equally exposed, in most cases.
3) Window graphics are not priced by the square foot. 12’ x 12’ = 144’ x $ is not a viable formula to ensure you receive what you envision with your windows. Variables include: graphic design, vinyl specifications and installation as well as total length. Many customers have art available, but it may not be “print-ready”, meaning the imagery dimensions do not match the glass dimensions, wherein distortion occurs. Vinyl has many specifications, such as “tackiness”, thickness and functionality. We have full-time installers on staff and a network of professional installers available at our beckoning. If we make a mistake with your install, it will be replaced at no additional cost to you. If your personal installer makes an error and another panel must be printed, we will have to charge for the panel.
What makes a backdrop, a backdrop? The display hardware!
Yes, there are many levels of quality that can be purchased to display a banner or backdrop and the “lower end” hardware will often fail due to structural issues. Lightweight materials cost much less and offers the opportunity to greatly lower the price of a banner – backdrop. There are a variety of quality levels available for every sign hardware, some instances may benefit from a “one and done” sign, in those cases the lower quality hardware is fine.
Retractable banner stands work much like a window blind, it has a spring inside the hardware, pulling the banner from the base puts tension on the spring and once released, the banner will withdraw into the base. “Low end” hardware uses lightweight aluminum and plastic parts that will break, even under normal use. Banners that will not retract have broken springs that cannot be replaced.
We offer a premium, multi-use hardware with a *1-year warranty. We also offer the ability to replace the printed banner, but only in the premium hardware that we sold. If the banner we sold you is damaged, we can replace it without the cost of new hardware.
Banner stands have pole pocket banners and aluminum telescopic hardware. The stand can be adjusted to several size banners, and it compacts conveniently for storage in the provided carry bag. We offer a 1-year warranty on our premium stands.
Our business model is not based on “single sales” or “one-offs” so we aren’t competitive in that market. We do not sell on price; our focus is on custom printing of durable event signage. When you seek signage that will perform as expected, always look professional and maintain the high integrity your business demands, we are your sign company!