The Branding and Advertising Advantages of Outdoor Signs Professionally Printed and Installed by Heritage Signs & Displays

When it comes to branding and advertising, outdoor signs play a significant role in shaping a customer's perception of your business. As a business owner, it's important to make a lasting impression with a professionally made outdoor sign. This is where Heritage Signs & Displays come into play. Our team of experts creates and installs transformative outdoor signage for companies and organizations in Raleigh, NC and throughout the Research Triangle Area.

What Are Outdoor Signs?

Outdoor signs are signage that is placed outside to attract attention and provide information about a business, event, or organization. These outdoor signs can be used for many purposes, such as advertising specials, announcing sales, providing directions, or simply showing the name of the business. Outdoor signs come in a wide variety of shapes and sizes and can be made from materials like metal, wood, and plastic. The type of sign used should always depend on its purpose and intended location. But no matter what the specific needs, outdoor signs are an important way to promote your business and reach potential customers.

What Are Outdoor Signs Made Of?

Outdoor signage is an important way to communicate with customers and the public. Outdoor signs can be used for advertising, directions, warnings, and more. The materials used to make outdoor signs vary depending on their use. For long-term uses, like storefronts or billboards, aluminum is often used because of its durability. Vinyl and PVC are also commonly used as it is lightweight and cost-effective. For temporary signs, like election campaigns or festivals, coroplast is often used due to its affordability but low durability. Wood and acrylic can also be used for outdoor signage as they are sturdy, weather-resistant materials. Ultimately, the choice of material will depend on the use and budget of each individual sign.

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Customer Review via Google My Business Listing

I worked with Heritage to design custom banners for my small business and got wonderful service from Dean and the rest of the team at Heritage! The signs were beautiful and exactly what we were looking for. They stood out well at our outdoor events!

Nyana Quashie
Outdoor Signs in Raleigh, NC

Outdoor Signs Build Brand Awareness

An attractive, well-designed outdoor sign can establish your brand's identity and help you stand out in a crowded marketplace. It's easier for pedestrians or motorists to identify your business from a distance with an eye-catching sign. Heritage Signs & Displays create professional outdoor signs that reflect the unique identity of your brand.

Outdoor Signs Call Attention to Promotions

Outdoor signage is an excellent marketing tool that can be used to promote new products or services and give exclusive deals that attract new customers. A strategically placed sign can pique people's interest and pull them to your store or business location. Heritage Signs & Displays can create signs that convey your message effectively, whether it's a grand opening, an upcoming sale, or seasonal promotions.

Outdoor Signs in Raleigh, NC
Outdoor Signs in Raleigh, NC

Outdoor Signs Increase Foot Traffic

Outdoor signs done professionally by Heritage Signs & Displays can help increase your foot traffic to your business location. The clarity of the message conveyed in the sign can provide much-needed information about your business that pedestrians or motorists need. Outdoor signs can bring in potential customers who may not have even known about your business's existence. This can lead to increased sales and revenue for your business.

Outdoor Signs Keep Customers Engaged

Outdoor signs can maintain your customers' interest and keep them engaged in your brand. A sign that changes regularly or highlights new information, like sales, promotions, or new products, can keep your customers coming back to learn more. Heritage Signs & Displays offers a wide variety of outdoor signage including LED backlit signs and vinyl banners, all of which can be reprogrammed to keep your messages fresh and engaging.

Outdoor Signs in Raleigh, NC
Outdoor Signs in Raleigh, NC

Outdoor Signs Establish Your Business as a Landmark

A well-made outdoor business sign can establish your business as a landmark and an essential part of your community. When people associate your business with being a landmark, it's easier for them to recommend your business to others. Heritage Signs & Displays can create an outdoor sign that captures the essence of your community and reflects the unique identity of your business.

Heritage Signs & Displays Makes Event Banners Made to Impress in Raleigh, NC and the Research Triangle Area

Heritage Signs & Displays is the leading provider of impactful outdoor signs and other custom signs in Raleigh, NC and the Research Triangle Area. The experienced team at our sign company has provided clients in the Mid-Atlantic and Southeast with transformative banners and other event signage for decades. With every job we undertake, we transform the corporate interior environments of our clients’ headquarters, retail locations, or event spaces to captivate both employees and customers. We have earned hundreds of industry awards for the sign and displays we have created as well as 5-star reviews from our satisfied clients.

Outdoor Signs in Raleigh, NC
Outdoor Signs in Raleigh, NC

Our Sign Creation and Installation Processes Are State-of-the-Art to Ensure that Your Outdoor Signs Make an Impression

One of the aspects of Heritage Signs & Displays that sets us apart from other Raleigh sign companies is our commitment to using the highest quality materials and equipment. We use state-of-the-art digital printers and expert sign fabrication techniques to make sure your outdoor sign is built to last. We also install the outdoor signs we make and collaborate closely with your team at every step of the process, from the initial consultation to the day of the installation itself. Our goal is to be thorough, efficient, and leave your space transformed while leaving you completely satisfied with the results of our work.

Outdoor Signs FAQs

Outdoor signs can be made from a variety of materials, including aluminum, vinyl, PVC foam board, acrylic, wood, and corrugated plastic. Aluminum is one of the most popular materials for outdoor signage because it is lightweight yet durable enough to withstand most weather conditions. Vinyl is another popular choice because it can be printed with full-color graphics and provides excellent durability. PVC foam board is an economical alternative that offers good stability and strength, while acrylic has a glossy finish that can be used to create high-impact signs. Wood signs offer a timeless, classic look for outdoor signage, while corrugated plastic is perfect for temporary or promotional signs.

Outdoor signs come in a variety of shapes and sizes. Rectangle signs are the most common shape for outdoor signage, as they can be easily mounted on walls or fences. Square signs are also popular and can add a modern look to any sign. If you want to draw attention to your message, consider an oval or circular shaped sign. Triangle-shaped signs have a unique look and can be used to emphasize directional points or other aspects of your message. For an eye-catching design, try using multiple shapes together, such as squares and rectangles for a multi-dimensional effect. Finally, specialty signs like arch and A-frame signs are perfect for drawing attention to storefronts or businesses.

Caring for an outdoor sign is important to ensure its longevity and visibility. First, make sure to maintain the integrity of the material it's made from - if it’s metal, clean it regularly with a mild detergent; if it’s wood, keep it free of rot and insects; and if it’s plastic or foam board, clean it with a damp cloth. Secondly, when mounting the sign, make sure to use reliable hardware that will withstand the elements - this is especially important in windy or coastal areas. Lastly, check your sign regularly for any signs of wear or damage, and replace it if necessary. By following these basic guidelines, you can keep your sign looking great for years to come.

Ready to Get Started or Want to Learn More? Contact Us Today!

If you’re ready to see what custom outdoor signs can do for your company or organization in Raleigh, NC, contact Heritage Signs & Displays today at (984) 389-8752 or Get a Quote for free on our website. Our project managers look forward to working with you to make outdoor signs and displays that will elevate your branding and connect with your target customers.

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